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Business Program
acupuncture on hand

NUHS Acupuncture Business Program

NUHS students graduate with the confidence and real-world skills they need to succeed in in today’s health care marketplace.

In addition to being exceptional practitioners, successful MAc graduates must also possess superior business skills. National University’s MAc business curriculum offers students a well-rounded education. NUHS students graduate with the confidence and real-world skills they need to succeed in in today’s health care marketplace.

You’ll also learn of the many types of career choices in the acupuncture profession and how to find the right fit for you. Most of our graduates implement these plans immediately after graduating, launching successful and rewarding careers.

teacher lecturing chiropractic students

Superior Practitioner + Savvy Business Owner = Successful Acupuncture Practitioner

National University’s business curriculum ensures that students graduate with a set of business skills to succeed in today’s health care marketplace. Instead of just learning the basics of how to run a business, NUHS students learn the nuanced aspects of how to start, manage and grow an acupuncture practice.

The courses have been specifically sequenced to build off each other and provide a well-rounded education into the many small details that goes into running an acupuncture practice, including:

  • PATIENT & BUSINESS MANAGEMENT
  • BUSINESS ETHICS
  • DEVELOPING MARKETING & BUSINESS PLANS
  • ADDRESSING LIABILITY & CONTRACT ISSUES
  • EVALUATING PERSONAL & PROFESSIONAL INSURANCE NEEDS
  • PROVIDER / PATIENT COMMUNICATIONS

Business Skills When You Graduate

Unlike acupuncture practitioners of the past who might have had to learn how to run a business on their own, NUHS students will have a comprehensive set of business skills the moment they graduate.

While many new acupuncture practitioners join existing practices as associates in order to learn how to properly run a business, NUHS grads will be prepared to open their practices right away and fast track their careers to a higher level of income!

Acupuncture Business Coursework

Advanced Seminars 1-4

In this series, students will learn various aspects of patient management, business management, practice ethics and proper patient referrals to other health care providers. With each successive course in the series, the depth and scope of these topics will be expanded.

Business, Marketing and Practice Management

Students will learn marketing concepts for their practice, including: preparation of a comprehensive marketing plan, as well as a separate business plan. Additionally, the informed consent process, successful staff interviewing techniques, vicarious liability and independent contract issues, record keeping requirements, how to create an effective referral network, and professional insurance needs are integral parts of the coursework.

Practice Ethics & Risk Management Considerations

Ethics and risk management considerations regarding health care provider’s duties, responsibilities, and professional standards of care are highlighted. Additional topics specific to the acupuncture practitioner’s

duties regarding vicarious liability, independent contract relationships, and the elements of successful communication skills in provider/patient relationships are presented.

Questions?

For more information on acupuncture business courses, contact Dr. George Stretch, Assistant Dean of AOM, 630-889-6421